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Bursting with Vibrance!

3 days ago

Regarding promotional merchandise, nothing grabs attention quite like vibrant colors. Colorful apparel items make a bold fashion statement and serve as powerful marketing tools for your brand. Whether...

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Case Study: Insuring Happy Employees

Nov 17

Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees end...

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5 Unique Products for Healthcare

Nov 10

When you think about creating a fundraiser or give-back event involving healthcare, what kind of promo items come to mind? Today, I’ve found five unique healthcare promo products that are sure t...

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9 Holiday Gifts Your Clients Will Adore!

Nov 07

The holidays are here, and that means it's time to gear up and pick out the perfect gifts for your clients! From charcuterie kits to journals - these holiday gifts are perfect for the whole office or ...

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Case Study: A Comforting Friend

Nov 03

This ambulance service is very active in its local community. They use this plush Saint Bernard for children faced with the trauma of when an ambulance is needed. They consider their Saint Bernard plu...

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It's a Birdie! Six Promos Perfect for Golf Lovers

Oct 26

Sometimes the most important business is conducted on the green! These six promos are perfect for those clients you know who love to golf. Callaway Org 14 Cart Bag This bag comes with individual ...

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Case Study: Shop 'til You Drop

Oct 19

A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for st...

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Top 10 Promotional Product Ideas for the Construction Industry

Oct 11

Whether you’re working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional prod...

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8 Dental Products That Will Make You Smile

Oct 04

Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that he...

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5 Simple Tips to Organize and Run Effective Meetings

Sep 26

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...

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Case Study: Create Your Own Reality

Sep 19

Description: Custom Cardboard Virtual Reality v2 Industry: Corporate / Fortune 500 What it was purchased for: A leave behind for Field Marketing Account Managers to help convert business from the co...

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Your Guide to Promotional Shirts

Sep 12

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...

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Case Study: This Event Needs More Cowbell

Sep 04

Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. ...

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Case Study: Keep it Cooler

Aug 21

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their e...

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6 Promotional Products for Music Lovers

Aug 13

These promotional products will be music to your ears! There are all kinds of music lovers out there, from fans of rock to jazz and everything in between, that would love to get any of these music-the...

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Case Study: Write to Paradise!

Aug 06

A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for comple...

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6 Helpful Tips to Address Unhappy Customers

Jul 29

It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming...

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Case Study: It's Raining Cats and Dogs

Jul 22

Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide pet...

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The Secrets to Attracting Ideal Customers

Jul 15

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attracting...

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Case Study: Plastics Make it Possible

Jul 07

Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...

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Your Customers Won't Want to Remove These Promotional Products From Their Desks

Jun 30

At the end of the day, promotional products are really all about getting brands out in front of people to grow awareness and ultimately, increase sales! If you want to get strategic, there are a coupl...

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Bamboo: It's Not Just for Pandas!

Jun 23

What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable res...

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The History of Promotional Products

Jun 15

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products have...

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Graphic Design Terms Everyone Should Know

Jun 08

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

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6 Promo Products for the Great Outdoors

Jun 01

A little branding goes a long way with these promo products perfect for the great outdoors! By adding your logo to these six sturdy items, your brand can be seen on hiking trails, huddled around a cam...

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Check Up On Your Hospital Essentials: 6 Promo Products For Hospitals

May 24

Hospitals are an essential part of our communities! From providing emergency services to someone who isn't feeling well or injured to providing services such as nutrition education, researching illnes...

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Case Study: Have a Seat

May 17

As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affordab...

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Your Guide to Drinkware

May 10

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your bran...

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Gifts Based on Enneagram Types

May 02

So, you're running out of gift ideas. Over the years, you've given your clients things they like, such as a cat Star Wars poster, tickets to see their favorite band, or even as far as their favorite h...

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Under the Sea!

Apr 25

Take a deep dive into the ocean blue with under-the-sea-themed promo products! From aquariums to nautical giveaways, sail away from the competition with items that will surely make a splash! Wet an...

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Clean Desk, Happy Desk!

Apr 18

An organized desk is a happy desk and the perfect time to clean and reorganize your desk is at the beginning of the new quarter! Whether it's Q1 or Q4 – sometimes filing away old projects, dusti...

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6 Branded Work From Home Essentials Your Employees Need ASAP

Apr 11

Who says you can't still spoil your employees if they work from home? Make everyone's day a little brighter with these super useful promo products! Temblor Speaker + Wireless Charger Shock the ro...

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Say Cheese!

Apr 03

Can’t get enough of this milk-based product we call cheese? Whether it’s presented on a charcuterie board or straight off the wheel, cheese is a delectable treat for us all (as long as you...

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Case Study: Practice Putting

Mar 27

2 Ball Pillow Pack – Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse patio a...

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Case Study: Resort Incentive Yields Oceans of Opportunity

Mar 20

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...

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Get in Gear With These Automotive Promo Products

Mar 12

Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 hou...

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Hip Hip Hooray for Education!

Mar 05

Are you looking for a fun way to show off your school spirit? Whether you are at an elementary school, middle school, high school, or college, these promotional products are sure to be a big hit with ...

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Case Study: A

Feb 26

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...

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Drink It In: 6 Drinkware Products to Quench Your Thirst

Feb 19

What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers to...

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Case Study: A Gift to Build a Dream On

Feb 12

Description: Medium Pillow Box Industry: Healthcare Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the hospital. Because children at the h...

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4 Products to Help Save the Rainforests

Feb 05

Did you know that a new animal species is discovered in the Amazon Rainforest every two days? From pink dolphins to black caimans to jaguars and tiny frogs, the rainforest is home to some of the world...

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Case Study: Brighten Their Day

Jan 29

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will bri...

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12 Coolest Squeeze Products to Relieve Your Stress

Jan 22

Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well beyond...

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The Power of Perceived Value

Jan 15

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher co...

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Case Study: It's in the Bag

Jan 08

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...

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Case Study: Masks and Casks

Dec 31, 2022

When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard™ Face Masks i...

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Case Study: Don't Run from this Promo!

Dec 23, 2022

Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly memberships. Th...

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Case Study: Boosting Trade Show Booth Traffic

Dec 16, 2022

The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...

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Reusable vs. Disposable Items

Dec 08, 2022

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup f...

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Case Study: An Icy Cool Promotion

Dec 01, 2022

Description: 16 Oz. Swiggy Stainless Steel Bottle Industry: Non-Profit What it was purchased for: The item was purchased for a youth camping trip. The bottles were meant to hold the water for a ...

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Trending Fall and Winter Apparel

Nov 23, 2022

Seasons are changing, and it’s time to pack away your tank tops and shorts and bring the sweaters, boots, and scarves out of storage. Wardrobes need a little refreshing to match the new colder w...

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6 Promotional Products That Put Safety First

Nov 16, 2022

Whether it’s on a construction site, warehouse, or a laboratory, it’s always important to help your workers stay safe. Encourage your employees to make safe choices all year long with thes...

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You Need More Cowbell

Nov 08, 2022

Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose ...

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Tasty Products to Satisfy a Sweet Tooth

Nov 01, 2022

If you’re looking for a crowd-pleaser of a promotion, consider candy! Few people can resist the delicious charms of a tasty treat, and giving someone a sweet gift is a great way to have them rem...

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6 Promotional Products to Relax With

Oct 24, 2022

Sometimes we all need an escape - even if it's just our own bathtub. Are your clients super busy and never seem to stop working? Or maybe your employees worked hard to get a product launched? Then giv...

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Giving Back: The Importance of Corporate Social Responsibility

Oct 17, 2022

Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a bett...

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6 Stuffed Animals to Cuddle Your Way to Happiness

Oct 09, 2022

Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the night...

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Case Study: A Shoe-In

Oct 02, 2022

Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate level....

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6 Snap-Worthy Products for Every Photographer

Sep 25, 2022

Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of t...

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Case Study: Calendar Puns are Week

Sep 17, 2022

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...

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Case Study: The Techno Pup!

Sep 10, 2022

A software company creates attention at tradeshow events with custom plush animal mascot giveaways. This plush Leonberger Dog Mascot for the company as giveaways at trade shows and other marketing eve...

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30 Quotes That Will Motivate You to Succeed

Sep 02, 2022

We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeeding....

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4 Fantastic Promos for Senior Citizens

Aug 26, 2022

Did you know that by 2060, there will be an estimated 98 million people in the United States who are 65 or older? With the generational divide between Millennials and Gen Zers taking up a lot of conve...

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Corporate Social Responsibility and the Beauty of Giving Back

Aug 19, 2022

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doesn&...

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8 Promo Products That Will Kick Start Your Goals

Aug 11, 2022

We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physical...

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Here Are Our Votes For The Best Political Promotional Product Staples

Aug 04, 2022

Whether you are right or left, red or blue, or somewhere in the middle, if you’re in need of political promotional product staples, we've got some great candidates for you! Yard Signs ...

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Case Study: A Wedded Keepsake

Jul 28, 2022

Item: JAFFA® Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for ...

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6 Products to Take to Your Next Family Picnic

Jul 20, 2022

Ah yes, family picnics. The deli sandwiches, games, and abundance of sunshine. Summertime is the best time to fill up the basket, dust off the checkered blanket, and head out to your local park. T...

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No Fin Can Compare to These Shark Products

Jul 13, 2022

Sharks are some of the ocean's most beautiful creatures. With over 500 species and more being discovered, the world of sharks is absolutely fascinating, from the deep sea Greenland Shark which can liv...

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Case Study: Pull Up a Chair and Stay Awhile

Jul 05, 2022

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising dollars...

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How to Create Buzz Around a Launch With Promo Products

Jun 28, 2022

So, you’re launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this laun...

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10 Promo Products for Auto-Lovers

Jun 21, 2022

Grab your keys and prepare for a Bo Duke slide across the hood of your car. It’s time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear wor...

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6 Products to Welcome Students Back to School

Jun 13, 2022

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it best i...

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Case Study: Piece of Cake

Jun 06, 2022

Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Products:...

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Using Customer Profiles to Find the Perfect Promo Products

May 29, 2022

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to bui...

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A Quick Guide to Promotional Bags

May 22, 2022

Whether you’re at a tradeshow, school, office, or even the grocery store, chances are that you’re going to see a promotional bag. Bags are one of the most ubiquitous promotional products &...

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8 Graphic Design Mistakes to Avoid

May 14, 2022

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the sa...

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8 Essential Office Supplies for Remote Workers

May 07, 2022

Since the CDC declared the COVID-19 virus a pandemic on March 11, 2020, various shelter-in-place and social distancing rules have been put into place to help slow the rate of infected peoples in the p...

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Case Study: A Flavorful Promotion

Apr 30, 2022

A Flavorful Promotion Boosts This Credit Union’s Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: Thi...

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Case Study: Getting Bent out of Shape for More Business

Apr 22, 2022

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...

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Case Study: Financial Industry

Apr 15, 2022

Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing t...

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Your Guide to Promo Hats

Apr 07, 2022

A hat is a hat, right? With so many different styles available, it’s easy to get confused. With this quick guide to promotional headwear, you’ll learn the differences between the various s...

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Case Study: Computer Repair At Your Fuzzy Fingertips

Mar 31, 2022

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...

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It's Party Thyme: 7 Products for Plant Lovers

Mar 23, 2022

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren’t just beautiful home décor- they’re actually good for your health! Owning indoor...

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You Can Bank on These 7 Promotional Products

Mar 16, 2022

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These seven products can be used as financial seminar gifts, banking giveaw...

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6 Mood-Boosting Promo Products to Beat the Winter Blues

Mar 08, 2022

Winter can be a hard season for lots of people. Between the colder weather, shorter daylight hours, and increased social isolation this year, many folks will feel the winter blues. Also known as Seaso...

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4 Awesome Mindfulness Apps to Help You Be Your Best Self

Mar 01, 2022

Mindfulness. That's been a big buzzword recently. It means being mindful to take care of yourself, both physically and mentally – especially mentally. Recently, and especially with the re...

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Case Study: Yes, We Can!

Feb 22, 2022

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out at t...

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5 Unique Rainy-Day Promotional Products to Keep You Covered!

Feb 14, 2022

Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure to ...

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5 Unique Holiday Gifts to Beat the Boredom

Feb 07, 2022

When it comes to gift-giving, there are always the same things people go for: blankets, socks, cheese baskets, candles... and it can get a little repetitive! We wanted to help defeat the boredom of gi...

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Top 10 Promotional Products for the Health and Wellness Industry

Jan 31, 2022

Now, more than ever before, people are focused on enriching their lives with healthy habits and wellbeing practices. In fact, the health & wellness industry has seen exponential growths over the past ...

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Case Study: Time for a Rebrand

Jan 23, 2022

Objective: A university had just completed a major rebrand complete with a new logo and wanted to make sure they had all the necessary branded items for functions throughout the year. They had previou...

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Case Study: A Race to Remember

Jan 16, 2022

Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an in...

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Case Study: A Hole in One Promotion

Jan 08, 2022

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...

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Case Study: A New Way to Do Cross-Promotions

Jan 01, 2022

Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case His...

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7 Brilliant Bamboo Promotional Products

Dec 25, 2021

You don't have to be a panda to love bamboo! This popular, eco-friendly renewable resource grows super-fast and is known to be one of the most adaptable materials on the planet. Bamboo is incredibly v...

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Cheers! Let’s Sell More Beer!

Dec 17, 2021

Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales, ...

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Case Study: College Fair Giveaway

Dec 10, 2021

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...

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How to Work Smarter, Not Harder

Dec 03, 2021

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...

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Case Study: Jamming Out

Nov 26, 2021

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...

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How to be an Empathetic Leader and Still Get the Job Done

Nov 18, 2021

Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently propos...

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Case Study: Snap a Pic!

Nov 11, 2021

Objective: A large photography studio wanted a better welcome kit for their wedding clients than just a few loose flyers. Product: Mini Horizontal Pocket Folder Personalization: The photography stud...

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How to Juggle Work and Life Balance Like a Boss

Nov 04, 2021

Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can...

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Case Study: Celebrate Milestones

Oct 28, 2021

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this mil...

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Case Study: Keeping it All Together

Oct 21, 2021

Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Full ...

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Branding 101: What Makes a Brand Powerful

Oct 14, 2021

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

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Case Study: You've Got the Power

Oct 07, 2021

A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. Sin...

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8 Elegant & Engravable Promotional Products

Sep 30, 2021

The promotional products industry has become so successful for one reason: people like free stuff. It’s true! So, how do you know which of the millions of products you want to be associated with...

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6 Promotional Signs to Let Customers Know You’re Open For Business

Sep 23, 2021

As restaurants, salons, retail stores, and more begin reopening the doors, many business owners are trying to think of bold ways to visually attract customers to their businesses. From curbside food p...

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Case Study: Happy to Hang Around

Sep 15, 2021

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...

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Mindfulness and the Workplace

Sep 08, 2021

“Mindfulness” has become an increasingly popular buzzword over the past year, with workers suffering from pandemic-related burnout and record high stress levels. But what does it really me...

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Case Study: Work it Out!

Sep 01, 2021

A nationwide insurance company shifted their employees out of their field offices to at-home workspaces due to the Coronavirus outbreak. Their HR team was tasked with providing a team appreciation gif...

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How to Put Together an Onboarding Kit

Aug 25, 2021

Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t just ...

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Case Study: A Not-So-Silly Idea

Aug 17, 2021

An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun-fi...

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5 Tips for Boosting Social Media Engagement

Aug 10, 2021

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms are a...

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12 Promotional Products for Safe Travels

Aug 02, 2021

Whether you’re traveling by plane or by car, it’s important to stay safe and comfortable. As COVID-19 cases continue to fall and the amount of vaccinated people rises, business travel is b...

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Case Study: Keep Warm Buddy Set

Jul 26, 2021

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ch...

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Case Study: Spec-Tacular Promotions

Jul 19, 2021

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV even...

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7 Financial Products That Are a Great Investment

Jul 12, 2021

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveaways,...

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Case Study: Fresh Mesh Promotions

Jul 04, 2021

Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentations....

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6 Books That Every Business Owner Should Read

Jun 27, 2021

As business owners, it’s crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it&rs...

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Case Study: Wheelie Important Paperwork

Jun 20, 2021

Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. They ...

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Game On: 10 Promo Product Games We Love!

Jun 13, 2021

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss Ga...

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Know Your Shades: 4 Types of Iconic Sunglasses

Jun 06, 2021

“The future’s so bright, I gotta wear shades.” - Timbuk 3 Sunglasses have been and always will be one of the most popular promotional products. Why? Because practically everyone wea...

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7 Promotional Products For Those On the Go

May 29, 2021

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...

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Case Study: Beach Balls? Bingo!

May 22, 2021

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...

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Case Study: Inking Impressions

May 15, 2021

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...

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Case Study: Make a Spectacle

May 07, 2021

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given ou...

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Print's Not Dead: How Print Products Can Work for You

Apr 30, 2021

In the past decade, many businesses have moved away from print marketing to focus almost entirely on digital marketing. You may have even heard people say that print is dead. However, print media has ...

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5 Office Toys That Will Bring Your Brand Joy

Apr 23, 2021

Look around your office and you will probably find that your coworkers’ desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way to st...

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Case Study: Wave Hello to Promotions

Apr 15, 2021

Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient would...

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Case Study: Sometimes You Just Need to Vent

Jan 20, 2021

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budg...

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Our Top 10 Favorite Eco-Friendly Products

Jan 13, 2021

Sometimes it’s good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The produ...

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5 Out of the Box Promotional Products We Love…and You Will Too!

Jan 05, 2021

We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a little e...

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Case Study: Where Has Your Pen Been?

Dec 29, 2020

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?” ...

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8 Corporate Gifts for Your Employees

Dec 22, 2020

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...

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What Makes Gen Z Tick?

Dec 15, 2020

It’s the 2020s, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are that ...

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Case Study: A StuPENdous Promotion

Dec 14, 2020

Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purchas...

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9 Promotional Products for Tech Wizards

Dec 14, 2020

Did you know that American consumers own, on average, at least three connected devices? Add your logo to these top tech accessories and your company will become a part of your customers’ daily l...

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5 Phone Accessories to Help You Get a Grip

Dec 14, 2020

It’s pretty safe to say that cell phones are a ubiquitous part of everyday life. In any room with more than a few people in it, you’re likely to find a few phone screens lighting up in som...

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Generation Z vs. Millennials: What’s the Difference?

Dec 14, 2020

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

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10 Must-Have Tech Products and Accessories

Dec 14, 2020

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wearab...

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6 Calming Products for Skincare Lovers

Dec 08, 2020

The hottest beauty trend of the late 2010s among millennials and Gen Zers was the dewy, bare-faced, minimal makeup look. This “Glossier girl” revolution led to a resurgence in skincare as ...

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Case Study: A Getaway Promotion

Nov 30, 2020

A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to keep ...

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Beyond PPE: 6 Feel-Good Promo Products for Hospitals

Nov 23, 2020

Although 2020 has been over-saturated with PPE products, hospitals and medical offices still seek other promo product ideas (beyond PPE) to pass out to patients, nurses, and visitors. Whether being...

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6 Purr-fect Products for Keeping Pets Occupied at Home

Nov 16, 2020

Pet owners who have been working from home over the past few months have had their hands full. Juggling work along with dogs or cats requires attention, and many pets have likely adjusted to having th...

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5 Ways to Be Healthier in 2 Minutes or Less

Nov 08, 2020

Most people would agree that improving their health is important to them. But when it comes to making big life changes to accommodate a healthier lifestyle, who has the time? While we may not always b...

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Case Study: Keeping Colds at Bay, One Spritz at a Time

Nov 01, 2020

Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Case H...

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How One Hour Can Determine Your Success

Oct 25, 2020

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ave...

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Case Study: I've Got You Covered

Oct 18, 2020

Description: Chenille Blanket Industry: Health Care / Pharmaceutical What it was purchased for: A local hospital needed blankets to hand out to children who were currently patients that they could t...

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5 Essential Ways to Create Customers for Life

Oct 12, 2020

Every employee of Eastlake, OH-based wholesale printer Blue Moon Promotional Inc. is involved in providing their customers with exemplary customer service and CEO, Pierre John Jamnicky, makes sure of ...

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Case Study: Lunchtime Appreciation

Oct 10, 2020

Description: ID Lunch Bag Industry: Health Care / Pharmaceutical What it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought their...

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5 Quick Pick-Me-Ups You Can Send Your Employees at Home Right Now

Oct 03, 2020

Show your staff some much needed appreciation while they work from home with these inexpensive and mailable products. While many people are getting used to the “new normal” of working fro...

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6 Fun Products for Keeping Kids Occupied at Home

Sep 26, 2020

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggling...

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5 Promo Products for the Stay-at-Home Worker

Sep 19, 2020

Working from home has become the norm these days. It’s also becoming increasingly difficult to separate our professional lives from our personal lives. From trying to make deadlines, cooking din...

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Healthcare Marketing: The Complete Guide for 2020

Sep 14, 2020

According to a CDW Healthcare survey, more than 70% of the respondents said that they would like to receive virtual healthcare visits and advice. Almost 90% want easy access to their medical records. ...

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Why You Should Be Having More Fun at Work

Sep 11, 2020

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...

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TikTok Lets Users Sell Branded Merchandise Directly in App

Sep 05, 2020

TikTok partnered with Teespring for the merchandising platform, allowing content creators to design their own merchandise and let fans buy it directly on the app. This is a first for TikTok, but not n...

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Case Study: A Prom Ticket Keepsake

Sep 04, 2020

A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets Des...

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How to Get the Best ROI From Your Holiday Food Gift Program

Aug 30, 2020

When you give a gift, you're giving an experience. Giving your recipients the best possible experience will boost your ROI and ensure that your gift and brand will be remembered positively long after ...

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How To Create Virtual Hallway Conversations

Aug 30, 2020

In a pre-COVID world, you could step into someone’s office or swivel in your chair to chat with a colleague on a new initiative or follow up with a sales rep on your team. These days, with many ...

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Why is Breast Cancer Awareness so Important?

Aug 28, 2020

Every October, you likely see a wealth of information about breast cancer. And that is a good thing. Awareness surrounding breast cancer is incredibly important as early detection, often through scree...

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11 Promo Products for an Active Lifestyle

Aug 28, 2020

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports-mi...

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FDA Issues Reiterates Warning About Hand Sanitizers

Aug 27, 2020

There has been an increase on alcohol-based hand sanitizers due to deficient components. Check the full article here: https://www.asicentral.com/news/newsletters/promogram/august-2020/fda-issues-new...

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10 Highly Effective Ways to Motivate Employees during COVID 19 Pandemic

Aug 24, 2020

We are going through stressfull times, and that is why it's more important than ever to connect with our employees. If you've tried different incentives and still observe low motivation levels, you're...

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6 Genius Healthcare Marketing Ideas to Grow Your Practice

Aug 24, 2020

The best marketing for healthcare practices starts with a strategy to build up a name in your local community. How can this be done online? Here are some great ideas to get boost your onl...

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Work Hard, Play Harder: 6 Promotional Products to Promote a Healthy Lifestyle

Aug 20, 2020

Whether you’re playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of these pro...

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3 Things Every Busy Professional Needs

Aug 13, 2020

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professional...

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How to Gain Inspiration in 5 Minutes

Aug 06, 2020

People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audi...

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Case Study: Good Deeds for Kids in Need

Jul 29, 2020

Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization’s largest fundraising ...

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Case Study: Info in a Flash

Jul 22, 2020

Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to di...

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5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N

Jul 15, 2020

Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...

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Take it To-Go: 8 Restaurant Takeout Essentials

Jul 08, 2020

The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are now...

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How Promo Products Can Make a Lasting Impression

Jul 01, 2020

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...

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Case Study: Do the Wave

Jun 23, 2020

Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The sch...

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7 Ways to Take Advantage of Your Lunch Break

Jun 16, 2020

Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop t...

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How to Manage the Workload of a Leader

Jun 09, 2020

We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym ever...

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5 Easy Ways to Achieve a Positive Outlook

Jun 02, 2020

One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by practi...

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Yes, There's a Difference: Everything You Need to Know About Pens

May 24, 2020

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can be ...

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5 Healthy Tips for Business Trips

May 17, 2020

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...

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5 Fail-Proof Ideas for Your Business Instagram

May 10, 2020

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...

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Case Study: Zip It Up

May 03, 2020

Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How it ...

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Case Study: Lunchtime Loot

Apr 26, 2020

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

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Sustainability & Environmental Responsibility: Why it Matters

Apr 19, 2020

As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 20...

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Case Study: Let the Games Begin!

Apr 11, 2020

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...

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6 Things You Need on Your Desk

Apr 04, 2020

Most of us spend as much time at our desks as we do in our homes. If that’s the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible...

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Case Study: This Promotional Product is in the Bag

Mar 28, 2020

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...

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Case Study: The Big Picture

Mar 20, 2020

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...

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Case Study: Recycle, Reuse, Read a Book!

Mar 13, 2020

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...

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10 Promotional Products for Healthy Living

Mar 06, 2020

We all strive to be our best selves, but sometimes it’s easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down th...

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School's in Session: 7 Essential Supplies for Students

Feb 28, 2020

Students are back in the classroom and parents are scrambling to purchase all of the necessary supplies on each teacher’s checklist. From three different types of pencils, calculators, and folde...

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5 Outside-the-Box Promotional Products for Your Next School Order

Feb 20, 2020

If you’ve ever placed an order for promotional products for a school, you have probably seen your fair share of t-shirts and baseball caps. And trust us, those are definitely important! Wearable...

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Case Study: Health & Wellness Spas

Feb 13, 2020

Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage f...

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Case Study: Success on Campus

Feb 06, 2020

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most student...

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Case Study: Wine for the Win

Jan 30, 2020

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three bo...

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Case Study: Stick to the Schedule

Jan 23, 2020

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...

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8 Promotional Products to Win Game Day

Jan 15, 2020

From Friday night lights, Saturday morning tailgating, to Sunday watch parties, show support for your team with some promotional products for the win! Touchscreen Gloves Add your logo to these tou...

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Lanyards: Everything You Need to Know

Jan 08, 2020

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different sty...

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7 Fitness Promotional Products to Help You Stay in Shape

Jan 01, 2020

Exercise is an important part of our overall wellness and many companies are using wellness initiatives to promote healthy choices like regular exercise. Whether your company is encouraging physical f...

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Case Study: Guess the Flavor Lip Balm

Dec 25, 2019

Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...

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7 Ways to Instantly Make Your Website More User-Friendly

Dec 18, 2019

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...

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Win Big With These Promotional Products for Sports Lovers

Dec 10, 2019

If you’re looking for some awesome gear to support your team—or for some killer merch for your team’s fans—we’ve got you covered with these awesome promotional products f...

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Case Study: Sharper Students

Dec 03, 2019

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocates n...

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6 USA-Made Products Especially for Kids

Nov 26, 2019

Who didn’t enjoy getting to dig through the prize basket after a trip to the dentist or the bank? It’s a fact – children love giveaways. Get your brand, school, or organization in fr...

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4 Ways to Improve Communication

Nov 09, 2019

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you’re at the mo...

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Case Study: The Weather is Snow Joke

Nov 02, 2019

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ...

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3 Simple Ways to Boost Your Mood Right Now

Oct 26, 2019

Do you ever get a case of the Mondays…on a Thursday? We all get down sometimes, but that doesn’t mean we need to stay there. Whether someone said something that upset you, you’re st...

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Give Your School Clubs a Boost With These Promotional Products

Oct 19, 2019

School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to help ...

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Case Study: Improve Sales and Traffic

Oct 12, 2019

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

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Advice for Getting the Most Out of a Business Trip

Oct 04, 2019

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...

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Case Study: Attract New Customers

Sep 27, 2019

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...

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Best Client Promotion 2017: AcrobatBranding Group

Sep 25, 2019

Original article written by Christopher Ruvo and appears on the ASI blog AcrobatBranding Group (asi/104429) had to pull off a promotion that bore the pressure and intensity of a Final Four basketball...

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“Fast Company” to the Contrary: People Love Promos

Sep 25, 2019

Original article written by Tim Andrews and appears on the ASI blog I join the promotional products industry in my dismay over an article published by “Fast Company” magazine, which unfai...

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Fabric Glossary from Pro Celebrity

Sep 25, 2019

Original Article on ProCelebrity.com Our best-quality polos, coaches shirts, and athletic apparel are all fashioned from state-of-the-art moisture-wicking fabrics perfect for embroidery, sublimation,...

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Tariffs Impact Promotional Product Industry

Sep 25, 2019

The trade war between the United States and China has escalated again, as the US raised tariffs from 10% to 25% on $200 billion worth of Chinese imports on Friday, May 10. China retaliated on Monday,...

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Embrace Living Coral in Summer Marketing

Sep 25, 2019

Embrace Living Coral in Summer Marketing PRODUCT TRENDS / 28 May 2019 / Summer is the perfect time to incorporate the 2019 Color of the Year - Living Coral - into your marketing campaigns! Even...

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Relax and Unwind With These 10 Promo Products

Sep 20, 2019

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...

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